Where Did Black Friday Come From?

Where Did Black Friday Come From?


Black Friday: those two words have come to symbolize a shopping extravaganza that kicks off at the end of the year. But have you ever wondered about the origins of this phenomenon? Take a deep dive with us into the fascinating history of Black Friday, tracing its roots and exploring how it gradually became a global shopping phenomenon, including its rise to prominence in Egypt and the Middle East.

Black Friday as we know it today finds its origins in the United States. However, its association with shopping didn't emerge until much later. The term "Black Friday" initially referred to a stock market crash in 1869 when two Wall Street financiers tried to corner the gold market but failed. Nevertheless, the connection between "Black Friday" and shopping only emerged in the mid-20th century.

In the 1950s and 1960s, the day after Thanksgiving became an unofficial starting point for the Christmas shopping season. Retailers capitalized on this opportunity by offering enticing discounts and promotions to attract customers. Over time, the term "Black Friday" gained popularity among shoppers as they eagerly flocked to stores in search of incredible bargains.

Black Friday's popularity continued to soar within the United States throughout the 20th century, eventually catching the attention of retailers and consumers worldwide. With the advent of e-commerce and the increasing interconnectedness of global markets, the concept of Black Friday transcended borders and made its way to other parts of the world.

In the early 2000s, major international retailers recognized the immense potential of Black Friday as a sales catalyst. They eagerly embraced the tradition, offering jaw-dropping discounts and promotions to entice customers. Countries such as Canada, the United Kingdom, and Australia were quick to catch the Black Friday fever, witnessing shoppers lining up outside stores and refreshing their browsers online, all in pursuit of unbeatable deals. The phenomenon quickly became a global shopping event, captivating consumers across continents.

The influence of Black Friday gradually reached the Middle East. While it took some time for the tradition to firmly establish itself, it has now become an eagerly anticipated shopping season in our region.

One significant factor contributing to the success of Black Friday in Egypt is the rapid growth of e-commerce. Online shopping platforms have experienced a surge in popularity, providing consumers with easy access to a wide range of products and enticing deals. Egyptians now eagerly await Black Friday, marking their calendars to take advantage of remarkable discounts on everything from electronics to fashion, all from the comfort of their own homes.

As an e-commerce platform, Black Friday is when we go all out, that is why we call it “WayUp Sports Fiesta”! But with us, it doesn’t stop at one weekend or one week, it goes on for the whole month. Stay tuned for a month full of celebrations with all your favorite brands and sports!

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