Our Story

Founded in 2021, WayUp Sports is Egypt’s first
ecommerce platform specializing in performance-based sports gear. Through
continuous research and sports onboarding, WayUp has developed a dynamic
customer-centered performance-based experience, offering 10,000+ products, for 15+ sports, sourced directly from 70+ local and international authentic brands.

15+

Sports

70+

Brands

Widening our assortment to include all athletes' needs, across all competition levels, is our top priority!

Our Vision

Aspiring to be the ultimate destination for everything sports; our brand synonymous with trust and quality.

Our Mission

Empowering athletes and enthusiasts of all levels with a dynamic customer centered experience.   

100% Original Products

Customer service

Equipment Maintenance

Installements & Secure payments